Claude VonStroke is not just a great American house DJ and producer, he is also skilled when it comes to social media. VonStroke has gained a legion of loyal fans through interesting Instagram pictures and personal updates on Facebook and Twitter. His trick is to be natural yet tactfully divisive, so that specific groups of fans, from recent events or similar lifestyles, respond. [Read more…]
Agents promise to organise and publicise DJs so that they can spend more time with their craft – what can we learn about whether you need an agent and how to get on their books?
Crowdfunding is the new way to finance your career as a top-line DJ, but how can you stump up the cash to succeed?
As a working DJ with fifteen years worth of gigs (with bands, MCs, and as a solo DJ) under my belt – I can honestly say that the experience of gigging can range from the magical and emotional, to the down right bloody awful!
There are millions of things that can go wrong at gigs, but annoying drunken requests and dodgy promoters aside, a lot of this boils down to one vital ingredient – preparation.
The goal posts keep moving in the world of online communication. To help us understand more about what DJs and electronic music artists should be doing on social networks today, we interviewed Sebastian Mysko, who has done digital marketing for Calvin Harris and Deadmau5.
Mysko is MD of the Leeds/LA-based digital marketing agency Rising Digital, and since 2009 his company has done campaigns for the likes of Chris Lake, Axtone, Gareth Emery, mau5trap, as well as for Deadmau5 and Calvin Harris.
It’s very simple: face-to-face networking is invaluable to your career. This can apply to anyone starting out as an artist in the music business; there are no real exceptions to this, be you a DJ, songwriter, producer or act.
At Topple Track we work with EDM artists and labels of every size and genre to maximize the value of their music releases. Because we scan the web removing illegal links constantly, we have discovered that there are patterns of behavior consistent with a successful release that small labels could learn from.
The new Forbes Electronic Cash Kings for 2013 has Calvin Harris at the top of the DJ list with a reported $46 million in income, rounding out the top 5 were Tiesto ($32M), David Guetta ($30M), Swedish House Mafia ($25M) and Deadmau5 ($21M). The popularity and income potential of the industry is reflected in the fact Forbes has created the list.